Creative Director
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The Garden

The Garden is Australia's largest farm-to-fork restaurant located at Wests Ashfield Leagues Club in Sydney's inner west. Our strategy for The Garden was to enable and champion a positive cycle between regional Australian farmers and customers of the restaurant, to celebrate ‘good food from good places’.

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 The branding plays with the tension between expectation and experience: a farm-to-fork destination in a leagues club, a verdant garden inside a building, a cafe that morphs into a restaurant that becomes a bar.

The branding plays with the tension between expectation and experience: a farm-to-fork destination in a leagues club, a verdant garden inside a building, a cafe that morphs into a restaurant that becomes a bar.

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 We art-directed food photography by Katie Quinn Davies, with emphasis on fresh seasonal produce and rustic hearty dishes.

We art-directed food photography by Katie Quinn Davies, with emphasis on fresh seasonal produce and rustic hearty dishes.

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 Harvest is a quarterly branded publication that tells the stories of The Garden’s network of farmers and suppliers, with seasonal recipes alongside community news and events.

Harvest is a quarterly branded publication that tells the stories of The Garden’s network of farmers and suppliers, with seasonal recipes alongside community news and events.

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